The wine and spirits industry, worth $200 billion, has seen a growing influence of Black celebrities who are making their mark in the sector. Face2Face Africa highlights six Black celebrities who are dominating the industry with their own brands and business ventures.
One of the names mentioned is Jay-Z, who recently sold 50% of his premium champagne brand, Ace of Spades, to luxury goods company LVMH. The deal solidified his presence in the industry and opened up new opportunities for his brand to grow.
Another prominent figure is actress and entrepreneur Angelina Jolie, who launched a rosé wine brand called Miraval in collaboration with her former husband Brad Pitt. The brand has gained popularity and recognition for its high-quality products.
Musician John Legend is also making waves in the industry with his own wine label, LVE Wines, which offers a variety of red and white wines. Legend’s passion for wine and his commitment to producing top-notch products have contributed to the success of his brand.
Other Black celebrities such as Drake, Mary J. Blige, and Gabrielle Union have also ventured into the wine and spirits industry with their own brands or collaborations with established companies. Their presence in the industry has helped to diversify the market and attract a more diverse audience of consumers.
Overall, these Black celebrities are not only making a name for themselves in the wine and spirits industry but are also contributing to its growth and evolution. Their dedication to producing high-quality products and their commitment to excellence have set them apart as key players in the industry.
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